[1]陈晶晶.基于SWOT分析福建永春老醋产业的发展策略研究[J].大众科技,2023,25(3):212-215.
　Research on the Development Strategy of Fujian Yongchun Mature Vinegar Industry Based on SWOT Analysis[J].Popular Science & Technology,2023,25(3):212-215.
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基于SWOT分析福建永春老醋产业的发展策略研究()
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《大众科技》[ISSN:1008-1151/CN:45-1235/N]

卷:
25
期数:
2023年3
页码:
212-215
栏目:
社会科学研究
出版日期:
2023-03-20

文章信息/Info

Title:
Research on the Development Strategy of Fujian Yongchun Mature Vinegar Industry Based on SWOT Analysis
作者:
陈晶晶
（福建师范大学经济学院，福建 福州 350117）
关键词:
老醋产业; SWOT分析; 永春; 对策
Keywords:
mature vinegar industry;  SWOT analysis;  Yongchun;  countermeasures
文献标志码:
A
摘要:
永春老醋是中国四大名醋之一，醋对人体健康起到重要作用。文章阐述了永春老醋产业的发展概况，运用了SWOT分析法，梳理了永春老醋产业发展所面临的优势、劣势、机遇和威胁，分析了相关结论，进而提出针对性的发展策略，主要包括加强培育龙头企业，制定行业标准；促进产学研融合发展，优化产业结构；培育老醋产业人才，做强主导品牌等方面；以期为福建老醋产业的高质量发展提供决策参考。
Abstract:
Yongchun mature vinega is one of the four famous vinegar in China. Vinegar plays an important role in human health. This paper expounds the development situation of Yongchun mature vinegar industry, uses the SWOT analysis to comb strengths, weaknesses, opportunities and threats faced by the development of Yongchun mature vinegar industry, analyzes the relevant conclusions, and then puts forward targeted development strategies, mainly including strengthening the cultivation of leading enterprises, formulating industry standards; promoting the integration of industry, university and research, optimizing the industrial structure; cultivating talents in the mature vinegar industry, strengthening the leading brand and so on; it is expected to provide decision-making reference for the high-quality development of Fujian mature vinegar industry.

参考文献/References:

[1]　孙双双. 永春老醋: 古法技艺的匠心传承[J]. 中国食品工业，2022(2): 74-75.[2] 泉州史志. 泉州传统名产: 永春老醋[EB/OL]. (2019-10-9) [2022-7-28]. https://mp.weixin.qq.com/s/_3FNv4pNwJKnqmo CdRsU8A.[3] 福建省工业和信息化厅. 永春: 追寻“绿色”动力[EB/OL]. (2021-8-6)[2022-7-28]. http://gxt.fujian.gov.cn/zwgk/xw/mtgz/ 202108/t20210806_5662587.htm.[4] 施湘锟，鲍钦，张隆平，等. 永春老醋竞争力的SWOT分析及其提升对策[J]. 中国西部科技，2011，10(4): 72-73，59.[5] 彪哥爱美食. 同样是醋，“永春老醋”与“保宁醋”区别很大，看懂后再买不吃亏[EB/OL]. (2021-12-24)[2022-7-28]. https://baijiahao.baidu.com/s?id=1720013329096193852&wfr=spider&for=pc.[6] 永春县融媒体中心. 永春“醋王”真香！吃“醋”也要明明白白: 永春老醋[EB/OL]. (2020-9-26)[2022-7-28]. https://mp. weixin.qq.com/s/rmPp0pOon0PFZSJLdHTneQ.[7] 华经情报网. 2021年食醋行业产业链、发展现状、进出口现状及市场竞争格局分析[EB/OL]. (2021-12-31) [2022-7-28]. https://baijiahao.baidu.com/s?id=172063887861 8909717&wfr=spider&for=pc.[8] 观研天下. 我国食醋行业现状：市场供大于求 “四大名醋”牢牢占据第一梯队[EB/OL]. (2022-2-22)[2022-7-28]. https://baijiahao.baidu.com/s?id=1725439560349009799&wfr=spider&for=pc.[9] 泉州政务. 千年老醋焕新颜 振兴产业谱新篇: 永春县全面打造中国红曲醋都[EB/OL]. (2020-12-25)[2022-7-28]. https://mp.weixin.qq.com/s/MPQPe10vVvzguhkZNRm-6A.[10] 泉州市永春县人民政府. 岵山镇校地合作，探索“醋村”发展新道路[EB/OL]. (2021-12-9)[2022-7-28]. http://www. fjyc.gov.cn/zwgk/gzdt/xzdt/202112/t20211209_2667227.htm.

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备注/Memo

备注/Memo:
【收稿日期】2022-07-19【作者简介】陈晶晶（1997—），女，福建仙游人，福建师范大学经济学院在读硕士研究生，研究方向为《资本论》与社会主义市场经济方向。
更新日期/Last Update: 2023-05-31